Marketing Management
Associate in Science
Program Details
The Marketing Management Associate in Science Degree is designed for students who intend to seek immediate employment in the field of marketing and/or business, and those presently employed in marketing but seeking advancement. Graduates of this program may be employed in a number of jobs and career areas such as Advertising and Promotions Manager, Marketing Manager, Agent and Business Manager of Artists, Performers, and Athletes, Market Research Analyst and Marketing Specialist.This degree requires 24-25 units.
Marketing Management Pathways
Pathways listed below are for the catalog year 2025-2026.
Featured Careers
Find your calling. Explore high-earning careers with entry-level data from the U.S. Bureau of Labor Statistics.
Business Teachers, Postsecondary
Doctoral degree, Master's degree
- Job growth: Rising
- Low salary: 46,460
- High salary: 210,530
- Average salary: 97270
Fundraisers
Bachelor's degree
- Job growth: Rising
- Low salary: 43,200
- High salary: 106,960
- Average salary: 66490
Market Research Analysts and Marketing Specialists
Bachelor's degree, Master's degree
- Job growth: Rising
- Low salary: 42,070
- High salary: 144,610
- Average salary: 76950
All Careers in Marketing Management (6)
| Video Game Designers | Bachelor's degree, High school diploma/GED | Rising | 98,090 |
|---|---|---|---|
| Business Teachers, Postsecondary | Doctoral degree, Master's degree | Rising | 97,270 |
| Market Research Analysts and Marketing Specialists | Bachelor's degree, Master's degree | Rising | 76,950 |
| Search Marketing Strategists | Bachelor's degree, Associate's degree | Rising | 76,950 |
| Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products | High school diploma/GED, Bachelor's degree | Rising | 66,780 |
| Fundraisers | Bachelor's degree | Rising | 66,490 |
Program Pathways Mapper incorporates information from O*NET Web Services by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA). O*NET® is a trademark of USDOL/ETA.
Learning Outcomes
Learning outcomes help you work towards your educational goals.
- Identify the various marketing functions (product development, pricing, promotion, and distribution) and how organizations utilize these to produce goods and services that satisfy the needs and wants of the consumer.
- Utilize a working vocabulary of business terminology.